OpenActive Accelerator startups

In May 2018 we partnered with the Open Data Institute to support ten projects aimed at making it easier to get active

Ten startups are spending six months developing tools to enable the public to more easily find ways to get active.

With much information about how, when and where to take part in sport or physical activity often difficult to find, these projects are using OpenActive data published by sport and activity providers to develop ground-breaking new services.

Here, we take a look at each of the 10 startups and what they hope to achieve from their six-month projects.

Find A Race

FIND A RACE

One sentence sum-up:
Based in Winchester, they are a website to search, discover and book mass participation sports events.

In their own words:
As the endurance sport market continues to grow, more people are taking part in mass participation events than ever before. But there are two problems: one – athletes can't find events to take part in and two – race organisers can't reach athletes.

findarace.com connects people looking for their next goal with the thousands of mass participation sports events that take place every year. We provide a two-way service that helps athletes find events and event organisers reach athletes.

We believe setting a clear goal is an effective way of raising levels of physical activity. findarace.com makes it easy to find and enter a race that interests you, and nothing provides the essential motivation like having a race in the diary.

GoSweat

GoSweat

One sentence sum-up:
GoSweat is based in London and operates nationwide. It lets you discover, book and experience your perfect way to Sweat.

In their own words:
GoSweat is a two-sided marketplace that connects the supply with the demand for fitness classes.

You can discover and book them just in the same way you would a hairdresser using TreatWell or a place to stay using Airbnb – by searching what you want, where and when you want it.

iPrescribe Exercise

iPrescribe Exercise

One sentence sum-up:
iPrescribe Exercise is an activity app that analyses health and prescribes a personalised exercise plan using an automated algorithm.

In their own words:
A huge amount of medical research shows that many chronic diseases can be managed and prevented by physical activity, sometimes with greater effect than drugs. However, many doctors don't have the time or the training to prescribe exercise as an intervention.

As physiotherapists, we believe everyone should have access to a graduated and personalised exercise programme that is safe for their health.

iPrescribe Exercise analyses the user's current situation, including their health data and resting heart rate – taking into account any coexisting chronic diseases – and prescribes a graduated and personalised exercise programme which, safely over 12 weeks, will help them to achieve the correct level of activity for their health.

We are based in Epping, Essex and our programmes are based on the latest medical guidelines and scientific evidence.

ONiGO ESCAPES

ONiGO ESCAPES

One sentence sum-up:
ONiGO, based in Camden Town Hall, produces immersive team adventures against the clock, delivered through your phone, but lived in your local park.

In their own words:
Around a third of Europeans and Americans do not do enough exercise to stay in good health, because traditional activities are deemed too costly, challenging, dull or anti-social.

To smash these barriers, ONiGO produces immersive team adventures against the clock, delivered through your phone but brought to life in your local park – think Escape Games meet Pokemon Go!

ONiGO Escapes is currently live with two adventures, a prison break and a murder mystery, in two locations – Hyde Park and Clapham Common – and already has more than 200 players enjoying our adventures.

Outdoor Nation

Outdoor Nation

One sentence sum-up:
They are passionate about getting more people active outdoors, predominantly through adventurous activities in the UK’s National Parks and Areas of Outstanding National Beauty.

In their own words:
Changes in our society and economic landscape mean that the potential to grow the outdoor recreation market is huge. Yet the outdoor recreation industry is failing to address this latent potential that lies dormant across the nation.

The market is too complex, stove-piped, traditional and focused on the enthusiast. There's a need for something more compelling and user-friendly that satisfies the need of the more casual participant.

We'll provide a solution that will tackle this head-on, directly addressing barriers that are preventing people from getting active outdoors.

Unlike anything else in the outdoor industry, our product will bind traditionally isolated information and services in a user-friendly and personalised way to the benefit of the casual participant, rather than the enthusiast.

It will also provide unprecedented benefit to outdoor activity providers by providing direct access to potential customers across the UK.

Shout

Shout

One sentence sum-up:
Shout is a software-as-a-service (SaaS) solution for unified location-based information interchange with headquarters based in Manchester.

In their own words:
Our vision is to make cities smarter by giving citizens the ability to instantly get information about things around them.

Shout can be seen as an information marketplace where both organisations and individuals can post content covering various aspects of urban living.

For businesses of all sizes, Shout enables real-time engagement with local audiences in an unobtrusive manner. It increases footfall and attracts prospective customers to the stores and other commercial venues.

For individuals, Shout saves time and money by enabling the user to make immediate and informed decisions to deal with everyday urban challenges.

It allows people to discover highly-personalised information regarding retail highlights, pop-up events, sports and wellbeing, connected travelling, updates from public authorities, local jobs and accommodation offers.

SPRYT

SPRYT

One sentence sum-up:
SPRYT is a community and marketplace platform for sports and fitness enthusiasts enabling users to find and connect with their nearest training partner, teammate, coach, club or class.

In their own words:
SPRYT is a free-to-use social network helping you discover new teammates, opponents, training partners, coaches and facilities near you.

Whether your sporting experience is limited to running after your kids, sprinting to catch the night bus or breaking the four-minute mile, SPRYT will help you find thousands of ways to get active near your home or work base – our team is based in our offices in London.

SPRYT have removed the awkward barriers in approaching other sports and exercise enthusiasts, creating the perfect platform to engage, create connections and discover new opportunities to get fit.

Sweat & Sound

Sweat & Sound

One sentence sum-up:
Immersive events at secret locations all over London, combining live music and fitness to create experiences that make you forget that you're working out.

In their own words:
Sweat & Sound was born through a pure love of fitness and music. Founder Ariana, a dancer for many years, built Sweat & Sound organically over months of class testing in New York City and London.

Sweat & Sound events are like nothing you've ever experienced. Expect to be whisked away into an immersive hideaway and met with the magic of amazing live music and an adrenaline-boosting workout. A workout for creative people who like to go wild, sweat, laugh and wonder.

We are transforming the fitness industry through immersive themes, taking users beyond the body and mind alone and constructing experiences that tap into an emotion. A happy frequency!

TrackActive

TrackActive

One sentence sum-up:
Providing people with evidence-based and data-driven exercise interventions for rehabilitation and wellbeing.

In their own words:
Based in London, TrackActive Me, which is currently in development, is a self-help application providing individualised and adaptable exercise programs driven by data intelligence and machine learning, for a mass market of people trying to get healthy and maintain it.

TrackActive Pro, launched in 2015, is a platform for health professionals to design, deliver, support, monitor adherence, and track the outcomes of patient musculoskeletal rehabilitation programs.

The clinical knowledge, content and data is from 45,000 use cases (patients) and these form the foundation of TrackActive Me.

TrainAsOne

TrainAsOne

One sentence sum-up:
An award-winning Artificial Intelligence (AI) personal running coach, solving the problem of keeping runners fit, healthy, and injury free.

In their own words:
TrainAsONE is a personal AI running coach that solves the problem of keeping runners of all abilities fit, healthy and injury free whilst training to reach their goals.

This is achieved by providing each runner with their very own AI-powered training plan that constantly adapts to the user's individual lifestyle and every run they perform or miss. TrainAsOne has offices in Norwich and in London.